This event is open to client-side (FCA or PRA regulated) registrations only. 

Rationale’s latest research with Financial Services (FS) people leaders in the UK reveals that there is a significant opportunity for firms to address the perception of the sector in their employer brand when attracting and retaining next-generation talent.

Rowan Morrison and Svein Clouston, co-MDs of Rationale, the strategic brand and content agency, will be joined by Kirsty McKay, Recruitment Business Partner, Hymans Roberston, Craig Christmas, Talent Acquisition and Employer Brand Manager, Aegon, Euan McNair, Talent Acquisition, Employer Brand and Inclusion Manager, Aegon and Tom Solleveld, Director of Communications & Marketing, White Star Capital to discuss the findings of the research.
The panel will also discuss more widely recruitment trends, the strategies that work, the barriers that persist, and how financial services brands can creatively, and strategically, set themselves apart in the battle for top talent.

Amid RTO mandates, legacy perceptions of financial services and tough competition from the tech sector, standing out and saying something different - and relevant - isn’t always easy. But for those who get it right, the competitive advantage is significant.

SPEAKERS:

Svein Clouston, Co-Managing Director & Co-Founder, Rationale

Svein is Co-Managing Director of Rationale, a B Corp certified brand and content agency. He is an accomplished brand and content strategist with who has devised and delivered a wide range of content-led campaigns for a range of clients from LinkedIn to Lloyds Banking Group, Mizuho and the University of Edinburgh, Young Company Finance, and Bupa Insurance.

Rowan Morrison, Co-Managing Director & Co-Founder, Rationale

Rowan is an experienced agency leader, brand and marketing strategist, consultant and writer. She has led campaigns and consulted for a wide-range of organisations in the UK and USA including Bupa, Social Investment Business, Lloyds Banking Group, HSBC, and more. Rowan has the expertise to navigate and lead clients towards successful, and innovative, brand solutions that turn the dial on a number of objectives from audience engagement through storytelling, to brand building to gain market share.

Kirsty McKay, Recruitment Business Partner, Hymans Robertson

Kirsty is an experienced recruitment manager with a genuine passion for early careers and helping people find roles they love. She leads the recruitment of graduate, internship, school leaver, and apprenticeship opportunities across the firm, alongside experienced hires within the Pensions Market business. Drawing on her background in both in-house recruitment and higher education, Kirsty blends strategic insight with a people-first approach to create impactful early talent programmes. She is also Co-Chair of the ISE Steering Group for Scotland and a member of the Diversity Project’s Early Careers Working Group.

Craig Christmas, Talent Acquisition & Employer Brand Manager, Aegon

Craig Christmas is a Talent Acquisition and Employer Brand Manager at Aegon UK. Prior to joining Aegon in July 2023, Craig held multiple roles at AMS, Royal London, and Deloitte, specialising in talent attraction and candidate experience. With consulting experience at Hudson and Hays, Craig is passionate about finding the right people for purpose-led organisations like Aegon.

Euan McNair, Talent Acquisition, Employer Brand & Inclusion Manager, Aegon

Euan McNair has a vast background in talent acquisition and diversity, equity, and inclusion roles in various financial services organizations. Currently serving as the Head of Talent Acquisition at Aegon UK, Euan previously held positions such as Global Head of Talent Attraction and Engagement at Barclays and Talent Acquisition, Employer Brand, Sourcing, and DEI Leader at AMS. With a BSc Hons in Psychology from Glasgow Caledonian University, Euan brings a wealth of experience and expertise to their current role.

Tom Solleveld, Director of Communications & Marketing, White Star Capital

Tom is the Director of Communications and Marketing at White Star Capital. With experience as a communications consultant for a range of global venture capital firms, startups and public tech companies, and having launched WorldRemit's remittance service across Asia, Africa and South America, Tom now works alongside a diverse collective of entrepreneurs and exceptional founders to build the next generation of global success stories.

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